DIANA PERRY VP - Marketing & Social Media
Diana is Linear Retail’s Vice President of Marketing and Social Media. She handles the company’s corporate marketing, public relations, website development and social media initiatives. With eight years of experience in the Shopping Center Industry, this New Englander has been listed under Movers and Shakers – Business people on the move by AllBusiness.com and The Patriot Ledger. Diana has her own column titled, “Dishing Social Media” in the largest weekly real estate newspaper in the country, New England & New York Real Estate Journal. She serves as a Co-Chair on the ICSC Boston Next Generation Committee and the ICSC MOCIAL (Mobile, Social, Local) Committee. One of her latest ventures has been as a professional social media speaker at ICSC shows including RECon in Las Vegas – a show attracting 33,000 attendees and at ICSC MOCIAL in Washington D.C.
Prior to Linear Retail, Diana worked for 5 years at WS Development/S.R. Weiner & Associates. There, she started in the corporate marketing department and oversaw corporate and shopping center marketing at numerous centers. She worked on the Grand Opening for Legacy Place, Wareham Crossing, Mansfield Crossing and later worked as Marketing Coordinator for Derby Street Shoppes in Hingham, MA where she ran the marketing department and implemented their first ever social media plan.
She holds a B.A. in Communication and an Associate Degree in Applied Science for Community Leadership, both from the University of New Hampshire. She also studied Public Relations and New Communication Technologies at Bond University in Queensland, Australia. She was a scholarship recipient of ICSC’s John T. Riordan School for Professional Development Institute for advanced marketing coursework. She has attended countless marketing and social media seminars all over the country. Diana is certified in InDesign, Visio, and SitesUSA.
Diana’s forever love is music; going to shows, learning about new musicians and playing guitar. She also enjoys exploring Boston, boating in the summer, snowboarding in the winter and everything in the fall.